Western Australia’s agritourism landscape is burgeoning, attracting both domestic and international visitors seeking authentic experiences and a connection to the land. This dynamic sector offers immense potential for growth and diversification, and the 2024 Tourism Conference provides an invaluable platform for those eager to unlock its possibilities.
Taking place on Tuesday, July 23rd at the Nannup Recreation Centre, the conference promises a day of insightful sessions, networking opportunities, and invaluable knowledge sharing.
A Day of Inspiration and Insight
The conference agenda is packed with engaging speakers and interactive sessions designed to empower agritourism operators and aspiring entrepreneurs alike. Key areas of focus include:
- Sustainable Tourism Practices: Renowned agritourism expert John Stanley, a founding member of the Western Australia Agritourism Association and owner of Chestnut Brae Farm, will share his deep knowledge on integrating environmental consciousness into tourism operations. John’s session is a must-attend for anyone seeking to implement sustainable practices and ensure a brighter future for the sector.
- Agritourism Opportunities: Kate Frost of the Southern Forests Chocolate Company will lead a breakout session focusing on building an agritourism brand and harnessing local products for success. Kate’s experience in transforming her family business into a thriving agritourism destination will provide invaluable insights for attendees seeking to expand their offerings and capitalize on the growing demand for authentic farm experiences.
Beyond these key presentations, a series of breakout sessions will delve into critical topics such as accessible tourism, developing trade-ready products, and leveraging social media to effectively market agritourism experiences.
Connect, Learn, and Grow
The conference fosters a strong sense of community, connecting industry professionals, aspiring entrepreneurs, and government representatives for collaborative knowledge sharing and strategic networking. This platform provides a unique opportunity to:
- Gain valuable insights: Learn from industry experts, gain firsthand knowledge of best practices, and stay abreast of emerging trends.
- Forge new connections: Network with like-minded individuals, build relationships with potential partners, and collaborate on new ventures.
- Empower your business: Equip yourself with the tools and resources to elevate your agritourism offering, attract new visitors, and achieve sustainable growth.
A Call to Action
The 2024 Tourism Conference presents an unparalleled opportunity to be at the forefront of Western Australia’s thriving agritourism sector. To ensure you don’t miss this essential event, register today by visiting www.wbac.net.au. Invest in your future, connect with the industry’s leaders, and be part of shaping the future of agritourism in Western Australia.
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